The world market leader hit the 100 million mark in Kruščić, near the Serbian town of Kula. Two barns housing a total of 40,000 layers for barn egg production recently started operating here. The barns have been equipped with the NATURA Nova Twin aviary system, a variant of this product series that focuses on animal welfare. The family-owned company “Animal Commerce”, which manages farms on the Balkans with more than 400,000 layers and is based in Belgrad, ordered the new barns. Approximately 1000 retailers – from supermarkets to corner shops – receive eggs from Animal Commerce.